by Tejaswini Naik | Jan 12, 2023 | Blog
Table of Contents IntroductionThe ChallengeStarbucks (Mostly) Red Holiday CupsThe Takeaways IntroductionStarbucks! A brand that rekindled America’s love affair with coffee and, as per Harvard Business Review, one that gave coffee a new cachet! With a story that...
by Tejaswini Naik | Dec 14, 2022 | Blog
Regardless of age, gender, or nationality, we all are very familiar with Lego. However, this adored company had its trail of challenges and triumphs. Table of Contents The Lego StoryThe Advent of the Plastic Brick The Challenge Lego’s Content EmpireTakeawaysConclusion...
by Tejaswini Naik | Dec 7, 2022 | Blog
Table of Contents Introduction Ford's Iconic Fiesta Movement The Result The Takeaways Conclusion Introduction Blue oval logo and the first thing that comes to our mind is the company that put the world on wheels for more than a century. Yes! It’s none other than...
by Jagadish Jaganathan | Nov 23, 2022 | Uncategorized
Table of Contents The SuperdrugThe Super ChallengePerceptions of Perfection The Super Result Super Lessons for Content MarketingClosing Thoughts The SuperdrugSuperdrug Stores is a health and beauty retailer based in the United Kingdom. In 1964, the Goldstein brothers...
by Jagadish Jaganathan | Nov 9, 2022 | Uncategorized
Table of Contents IntroductionProblem Statement Content StrategyThe ResultKey Takeaway IntroductionA global provider of consultancy and information technology services, Capgemini is headquartered in Paris. Capgemini, which began as enterprise management and data...
